Helping brands figure hard things out and make likeable noise.


Who we are

A new big agency. Without the big. (Or the agency). Joe Projects is a global team of strategists, creatives, and producers, led from London, delivering for clients around the world.

What we do

Build brands through strong strategies, striking identities, and shareable campaigns. We help interesting companies articulate their purpose, perfect their persona, and make likeable, shareable creative work.

Why we’re here

To generate lasting value for our clients by solving hard problems and creating things that make people happy. We do this for organisations of every kind, from early stage startups, to world famous household names.


“Joe Projects.” Sounds like a human. Acts like one too.


A simple premise

Our business is based on a simple belief: goodwill is an incredibly important asset. We know that ambitious organisations can create endless value for themselves and others by playing nice, being real, and producing things that people want to see, like, and share.

A varied client base

We’ve completed multiple creative assignments for WeWork, strategic, creative, and production work for Psycle, brand level thinking for Pair of Thieves, and copywriting for Vita Mojo. We’ve also worked for several new ventures whose efforts remain under wraps for the time being. Watch this space.